Out of Home News Analysis

Clock ticking on food business transformation
Despite pockets of positivity, the latest industry benchmarking reports lay bare a continued lack of progress in building a more resilient food system. By Nick Hughes. In December 2023, Footprint published an article titled ‘Time running out to transform food system’. It followed… Read More

THE FRIDAY DIGEST: Was Glasgow up for the cup?
Following last week’s flurry of food-related reports, the news cycle slowed to a more manageable pace this week as holiday season fast approaches. That’s not to suggest there’s nothing (aside from yet another mince pie) for the Digest to get… Read More

Cell-cultivated products are not ‘meat’ – regulators
New guidance suggests that although such products should be considered ‘of animal origin’ they require different safety controls from traditional meat products. By Nick Hughes. Food products made from animal cells do not satisfy the legal definition of meat for… Read More

Dedicated greenwashers of fashion
Leading clothing brands have been reprimanded for making ambiguous and unclear sustainability claims. Food and drink businesses should take note. By David Burrows. “There’s one rule every marketing team should know: Never claim anything is ‘sustainable’. It really is that… Read More

THE FRIDAY DIGEST: Can the appliance of alliance(s) produce a sound food strategy?
The start of December often marks a flash flood of fine reports relating to food. This week’s Digest therefore attempts to tie a number of threads together into a comprehensive 500 words or so. Here goes… Some 160 organisations provide the… Read More

‘Protein’ is the power phrase to push plants
New research reveals a ‘highly effective’ strategy to increase low-emission food consumption. And it is not a carbon label. David Burrows reports. Label lethargy. Interventions to reduce meat consumption, such as carbon labelling, have shown modest and inconsistent results. There… Read More

UPF papers expose health divide
A powerful series of papers published in The Lancet have fuelled the debate over how the risk from ultra-processed food should be tackled. By Nick Hughes. “Our bar is the representative product for a system of feeding people that is really, really… Read More

THE FRIDAY DIGEST: No green sheen in ‘make or break’ budget
The build-up seemed to last forever. Strategies were poured over by the media. The verbal sparring was fierce. And then the event itself was over in little more than the blink of an eye. But enough about the first Ashes… Read More

KFC hides stats on slower-growing birds
Progress on higher welfare chicken production has been painfully slow. So slow that companies are now keeping the figures secret. By David Burrows. KFC is a business that has been at the sharp end of NGO pressure relating to the… Read More

Are the SDGs still relevant?
Food-related targets are set to be missed across the board, however sustainability leaders suggest raw data alone doesn’t tell the story of the goals’ value. By Nick Hughes. As another COP summit looks set (at the time of writing) to… Read More
