THE LIGHT-TOUCH approach to healthy food policy concerns campaigners, but the government and food businesses are now in contact more than ever – and it’s making a difference, Phil Hooper tells David Burrows. It’s no secret the coalition government likes to nudge rather than push. Nudging, an idea popularised by academics Richard Thaler and Cass [...]
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By footprint on October 25, 2012
Published in: Comment, Foodservice News, Health and Vitality, News Analysis and tagged Allegra Strategies, Foodservice Footprint, Health & Vitality Honours, Mc Donald's, Phil Hooper, Sodexo, Tesco, Tracey Rogers, Unilever Food Solutions.
AS The Nation gets chubbier, more and more companies are pledging to provide facts about how (un)healthy their food is. But do diners need or want them? Albert Einstein once said that the devil has put a penalty on all things we enjoy in life. [...]