The latest World Menu Report which researched consumers attitudes towards healthy eating when dining out, also revealed that 78% of consumers want to treat themselves out of home, but 53% often substitute part of a dish for a low-calorie option. To prove that healthy dishes can be tasty and appealing, [...]
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THE BRITISH Nutrition Foundation (BNF) has launched an online training package for use in corporate health and wellbeing programmes. An Introduction to Healthy Eating and Nutrition is designed to verse employees in the basics of nutrition and healthy lifestyles. It supports the Governments public health objectives [...]
THE DRAMATIC declines in bee numbers could force food prices up as farmers turn to hand-pollination. Research by bee experts at the University of Reading have calculated that it would cost the UK £1.8 billion every year to hand-pollinate crops without bees. The [...]
PARTS OF Yorkshire have moved into official drought status after another dry month has left river levels and underground water supplies depleted. Areas from Chesterfield in the south of Yorkshire to Scarborough in the east fall into the drought zone, with areas around Sheffield, Doncaster, Hull and Driffield also affected. But [...]
WATER FLOWS through foodservice operations like there is no tomorrow and if we carry on the way we are there wont be. But dont worry, help is at hand to stem the flow. Nick Hughes reports. The complex and fragmented nature of the foodservice industry means that a businesss water footprint is much more than [...]
THE CELEBRATION for the 12 UK Entrants for the European Business Awards will take place on Tuesday the 13th of March between 1400 – 1600 at the Altrium, DEFRA, Nobel House, 17 Smith Square, London SW1P 3JR. At the event Lord Taylor, Parliamentary Under Secretary [...]
APPRENTICES FROM Compass Group UK have raised £20,000 for charity as part of National Apprenticeship Week. Ten teams from the Compass academy were tasked with turning £200 into £2,000 and, following charity dinners, raffles, sports challenges and more initiatives, met their target. The challenge was designed to help raise awareness of the work of [...]
FOUR OF Britains leading chefs are joining forces to launch a new campaign called Think Outside the Box to inspire home cooks to get creative and use more eggs. Annabel Karmel (pictured), Paul Merrett, Jun Tanaka and Sophie Wright are all involved, and [...]
In 2007 Tesco launched what it called a revolution in green consumption which would see all its 70,000 products go through carbon footprint analysis and receive an accompanying carbon label. Five years and 500 labels on, the project has been ditched. Reports suggested the supermarket had become frustrated by the lack of activity among [...]
Marketing green products
By impala on March 29, 2012
Published in: Comment, Foodservice News, Uncategorized and tagged Honda, Honda UK, Mark Moll.
MARTIN MOLL, Head of Marketing Honda UK explains how he markets eco-markets and how this can apply to any number of other manufacturing industries and when it comes to selling green products, the car industry is ahead of most. Convincing customers that your products are truly environmentally friendly is challenging in itself. However, for many brands, [...]