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  • Low- or no-sugar

    When it comes to healthy eating, low-sugar and sugar-free are far and away the qualities UK consumers look for in a product. GfK asked 23,000 consumers online in 17 countries...

  • Big is beautiful again

    Huge diverse conglomerates fell out of fashion in the 90s, but the foodservice industry has put mergers back on the business agenda. By David Read. In the 1970s and 1980s...


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  • Footprint intelligence

    Market research exists to guide your brand by giving you insight to your competitors, your markets, your own products and its perceptions, the effectiveness of your marketing, your costumers, trends...

  • Report: Designed with health in mind

    A psychological approach to helping consumers make healthier choices in foodservice. Footprint Intelligence was commissioned to conduct a piece of independent research on how to use the psychology of healthier...

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